A surf center is a key point to a surf spot. It is a resort that offers an introduction to the awesomeness of watersports and the facilitator of means to enjoy any of the sports that use the ocean as its playground.
Here is a list of what I believe a surf center should have.
I could say that this goes without saying but it is good to remember what our target clientele is. If you intend on bringing beginners to your center, it would be a good idea to choose a spot with flat water. However, don’t expect experienced riders to come if all you have to offer is a maximum of 12 knots (formula sailors do exist, but are they going to rent or will they be more likely to bring their own stuff? An alternative to watersports should also be nearby for days with less favourable conditions as well as decent establishments for food and accommodation.
2. Good equipment
A surf center is characterized mainly by its equipment. What makes one center better than another at the same location is the quality of the equipment it offers. It will naturally also determine the price it asks.
3. Storage space
People who own their own stuff will most likely not want to spend money on rental. They prefer the commodity of sailing the kit they are used to and if you can’t provide a place for them to store it safely, they will go someplace else.
4. Good instructors
A surf school might have great facilities but if the instructors giving the lessons are no good then you might as well just rent. There are a couple pf things that make an instructor good which will be mentioned in a future post.